There is a way you can make cash and lots of it quick. No, it’s not illegal; it’s just a brilliant idea that no one has thought of yet and one we will be needing in the near future. It’s an SMR center! We have rehabilitation centers for people with alcohol and drug addictions, so why not a Social Media Rehabilitation center? And before anybody else, brands will need to be treated first! Yes, social media took the world by storm and yes, brands would have lost their presence if they had not liked, tweeted, pinned, poked fast enough but what is happening to brands now? Most are going overboard with social media. They do not know when to start and stop and while they forget to respect boundaries, they also forget that people have free will to stop following them as soon as they get irritating. Brands have developed a bad addiction and nobody shows this in a more entertaining way than Tom Fishburne aka the Marketoonist. As with life in general, brands need to cultivate moderation in their social media attempts. Yes, they need to grab attention and yes, they need to be interesting but do not forget the meaning of social media. It is a platform for people to connect with loved ones and acquaintances and if you attempt to flood their newsfeed with your updates, you have gone very wrong. Also, do not make your page all about yourself. People want to know what’s in it for them. It’s not all about you and the ‘ME’ cry of desperation does not make for votes. Social Media is like a piece of fine cheesecake; it’s absolutely delicious and very smooth but that expanding waistline is not worth too much.
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